Privacy·Last updated June 10, 2026

Your data builds your persona. It doesn't get sold.

The whole point of Snowbll is that your play history makes your recommendations sharper. That only works if you trust where the data goes — so here's all of it, in plain language.

Snowbll owl in a hood, guarding the nest
// TL;DR
Not for saleWe never sell your personal data, and developers only ever see anonymous, crowd-level patterns — not you.
You're in controlPlatform connections and gameplay telemetry are opt-in. Connect, disconnect, or back out anytime.
Delete means deleteClose your account and your personal data goes with it, minus what tax law forces us to keep.

The TL;DR is a summary for convenience — the numbered sections below are the actual policy.

01What this covers

This policy explains what data Snowbll ("we", "us") collects across snowbll.com and its subdomains and services, why we collect it, and the controls you have. Short version of our whole philosophy: your data exists to build your persona and find you better games — not to be sold. It sits next to our Terms & Conditions.

02What we collect

  • Account basics — email, username, avatar, and sign-in credentials handled by our auth provider. If you sign in through a third party (such as Steam OpenID), we receive your public profile identifiers, never your password.
  • Connected platform data — when you choose to link a platform: your game library, playtime and achievements, read-only. You can disconnect a platform at any time.
  • Gameplay telemetry — optional and opt-in. Games that integrate our SDK/agent send play events (session start and end, progress, retries, quit points) that deepen your persona. This is the "how you play" layer, and it's always your choice.
  • Purchases — order history and entitlements. Payments run through processors like Stripe and PayPal; we never see or store your full card number.
  • What you post — reviews, Council threads, persona page content.
  • Device & usage — standard logs and privacy-aware analytics (pages visited, searches run) to keep the Service working and improve it.
Plain English

We collect what you give us: account info, the platforms you choose to connect, opt-in play data, and what you do on Snowbll.

03What we do with it

  • Build your persona — turn your library, playtime and (if opted in) play behavior into a taste profile that powers search and recommendations.
  • Match, don't judge — recommendations are fit ("right for you"), never universal quality verdicts.
  • Match testers to games — if you join the tester program, your persona data is used to match you with games you're equipped to judge. Developers never pick or see a list of testers.
  • Aggregate insights for developers — developers see patterns, not people: "58% of players in this segment quit in minute 10", never "this named user quit your game". We don't hand your identity to developers.
  • Run the basics — payments, anti-fraud and anti-sybil protection, support, and legal obligations.
Plain English

Your data tunes your own recommendations and becomes anonymous crowd-level evidence for developers. It never walks out the door with your name on it.

04AI processing

Your search prompts and persona signals are processed by AI models (currently from providers such as Anthropic) to parse what you're asking for and explain why a game matches. Under our provider agreements, these providers do not train their models on your data. AI output on Snowbll is recommendations and explanations — never quality ratings, which come exclusively from humans.

05Who we share with

  • Service providers — hosting and database (Vercel, Supabase), payment processors (Stripe, PayPal), analytics and AI providers — each bound to use data only to provide their service to us.
  • Platforms you connect — talking to the Steam or itch.io APIs necessarily involves your identifiers on those platforms.
  • Developers — aggregated, de-identified behavior evidence only, as described above.
  • Authorities — if the law genuinely requires it.

06What we never do

  • We don't sell your personal data. To anyone. Ever.
  • We don't share your identity with game developers.
  • We don't run third-party ad trackers on your persona.
  • Your persona never spends your money — every purchase is a button you pressed yourself.
Snowbll owl sleeping peacefully

Your data's nightlife: it stays in, builds your persona, and sleeps here. It does not go out selling itself to ad brokers.

07Retention & deletion

We keep your data while your account is active. Delete your account and we delete or de-identify your personal data within a reasonable period, keeping only what the law makes us keep (for example, transaction records for tax purposes) and aggregate statistics that no longer identify you. Disconnecting a platform stops new data from flowing immediately.

Plain English

Delete means delete — not "hide until you come back".

08Your rights & controls

  • Access and export a copy of your data.
  • Correct what's wrong, delete what you want gone.
  • Connect and disconnect platforms whenever you like.
  • Opt in — and back out — of gameplay telemetry.
  • Object to or restrict certain processing.

We honor GDPR- and CCPA-style rights for everyone, regardless of where you live. Email [email protected] and a human will handle it.

09Cookies & analytics

We use cookies and similar storage to keep you signed in, remember preferences, and measure what's working. Analytics are privacy-focused; where Google Analytics is enabled it runs with IP anonymization. Your browser's controls (and our consent prompts where required) let you limit non-essential cookies.

10Children

Snowbll isn't for children under 13, and we don't knowingly collect their data. If you believe a child under 13 has an account, contact us and we'll remove it.

11Security

Data is encrypted in transit, access is role-restricted, and database access is guarded with row-level security. No system is unbreakable — if a breach affects your data, we'll notify you as the law requires and tell you plainly what happened.

12Changes to this policy

When this policy changes materially we'll give notice on the site (or by email) before the changes take effect. The "Last updated" date at the top reflects the current revision.

13Contact

Privacy questions or requests: [email protected].